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PRWeb Makes Uncommon Move...

It appears David McInnis is still hard at work shaking up the industry. First was PRWeb's SEO optimization of press releases...

Then, in some crazy fit of Web2.0-ishness, PRWeb added Trackbacks to press releases...

Mashuptown1sm But evidently that wasn't enough, and the company has gone hog-wild by opening their Podcasts to sampling, editing and re-distribution at will.

What will that do for you? Try this: Think about a podcast of a car cleaner mixed to Gary Neuman's "Cars" tune, delivered via iTunes...

Yeah, just think about it. Crazy, huh?

This is cool stuff. I can see some radical resampling happening... or stringing a series of podcasts together to form a news channel to accompany you on your morning ride into work.

Any ideas come to mind for you?

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